Schema markup provides a way to semantically structure portions of your text in a manner that explicitly define relationship between terms. Additionally, HTML elements may shorten the semantic distance between concepts, pulling them closer together. For example, list items can be considered equally distant to one another, and “the title of a document may be considered to be close to every other term in document”. Page segmentation becomes significantly more important as we move toward mobile devices, which often hide portions of the page.

2 Tối ưu title SEO, description

The role of the H1 tag has greater significance on providing a good overall user experience than on improving SEO rankings. These texts help Google and SEO Anomaly readers understand what the page you’re linking to is about. Just remember to avoid using the same anchor text all throughout your content, this is the same as keyword stuffing and it could lead to Google penalizing your website. Furthermore, you’ve got to create URLs that are easy to read, short, simple to understand, and that contain the keyword that you’re targeting.

• You want to reach your SEO goals, and we want you to reach them too.
• So, once again, you’re left with a bunch of thin pages offering minimal value to shoppers.
• Whether a Google Business Profile (GBP) is a ranking factor is not even the right question here.
• Chances are, you’re not going to sell exactly the same products throughout the whole life of your Shopify store.

DIGITAL MARKETING QUỐC TẾ FPT SKILLKING

Although focus keyword is a great tool to help you follow the best practices of keyword optimization, it can be a double-edged sword. Search engines can’t read the content of the image (at least not perfectly), but they can read the alt text that describes the content of the image. For H1 heading, you can use the same words as in title tag (it is actually a common practice), although you are not limited with the length here so much. Just remember that Google may replace your meta description with random text from your page, if it finds it more appropriate for the user.

Define the Potential: Make a Keyword Research

Like your title, your description should be precise and descriptive. Highlight what’s unique about your article and include your main keyword. Alt text, short for alternative text, is a short description of an image.

Outbound high-quality links can help search engines determine the overall value of your content. The best part is that you have complete control of your internal links. Spend the time getting it right and reap the rewards in rankings.

Use relevant keywords within your headings naturally and ensure they accurately describe the content within each section. Well, because having a mobile-friendly website improve user experience and can generate traffic. You can add it to your website to increase time on site and reduce bounce rate – both important engagement factors that can affect rankings.